Verizon Lags Behind AT&T In The iPhone Sales

Verizon wireless, which is a joint venture of Verizon and Vodafone, has gone a long way in the iPhone activations but still it lags behind AT&T, which is its number one rival in this sector. No doubt, Verizon’s sales have increased as compared to AT&T, but the total number of its subscribers still remain less than those of AT&T.

When Verizon started selling the iPhone, it was expected that many of AT&T’s customers will shift to Verizon because of the poor service offered by AT&T. Upto some extent, it did happen but it was not enough to beat down AT&T’s sales.

On Friday, Verizon reported that it had activated around 2.3 million iPhones during its second quarter. On the other side, AT&T announced that it had activated 3.6 million iPhones, out of which a quarter were from new customers of its network. So a clear cut difference is there in the sales of both these giants.

There can be many reasons for Verizon’s failure to overcome AT%T. A major reason is that in amidst of a large number of the iPhone 5 rumors, people are deploying a strategy of ‘wait n watch’. If the iPhone 5 is going to be launched in this fall, there is sense in waiting for it instead of buying an existing model.

What do you guys think?

Photo Courtesy of Yutaka Tsutano
Photo Courtesy of Todd Kravos

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s