Facebook has acquired an iPad book maker by the name of Push Pop Press, which is known for publishing digital version of Al Gore’s book,”Our Choice”. Facebook has not disclosed details of this deal and has just stated that it is not planning to release any digital book yet.
Push Pop Press said in a public release that Facebook will not introduce its own digital publishing firm but will try to integrate Push Pop Press’ ideas and innovations that could work with its social network.
Facebook didn’t say much on the deal in its public release but only said that they were thrilled after purchasing Push Pop Press as according to it, Push Pop Press’ software has the ability to change the way people live and think.
We think that, Facebook is entering more and more ventures as the social networking giant thinks that the competition in social market is going to be very tough in future and here we are not only talking about Google+.
There are a hell lot of regional social networking sites having a large number of users and their users even prefer them over Facebook.
This move can be seen as a way of attracting new users with a safe game plan.
Do you agree?