Angry Birds Developer To Trade In Baby Merchandise

The most widely used game which is present in every single smartphone and tablet will be soon seen on baby merchandise. Rovio, the developer of Angry Birds, has decided to move into the baby product business.

Rovio is keen to expand its business and seeing the success of its Angry Birds game, it can be said that the gaming company will succeed in its goal. Angry Birds toys are already available in the market and they too are being liked by a lot of people.

The Finland based company was started by 3 students and was sponsored by Nokia and HP in its initial stage but now it has become a multi-million dollar company.

Ville Heijari, vice president of franchise development, said that the company’s top priority will be game development for sure but at the same time it wants to enter merchandising venture as it is one of the fastest growing businesses.

Baby Merchandise will include a lot of products like a 42-inch square blanket having images of angry birds. Apart from baby products, Rovio will also provide flip-flops, bags and the iPhone cases with images from its game.

Will you get your baby an Angry Birds product?

Photo Courtesy of Harshit Sekhon
Photo Courtesy of camknows

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