Windows Phone Down 38%

Microsoft has tried its best to boost its smartphone sales but recent data from comScore shows that Microsoft’s share in US smartphone market has decreased from 7.5% to 5.8%, nearly 38%, which is not a good sign for the company’s future in smartphone sector.

Recently, Microsoft’s Mango OS, which is said to be the best software update by the tech giant till now, was deployed in Fujitsu-Toshiba’s IS12T and it is expected that major manufacturers will also be using this OS in their future handsets.

But the thing here is that “Mango” is yet not widely available in the market and even when it does, there is no guarantee that it will be able to create a buzz as experts say that its competition will be with the iPhone 5 and some major Android based smartphones.

Microsoft Windows Phones are quite good but they haven’t enjoyed the limelight as much as the handsets based on Android OS and the iDevices.

Most likely, the reason behind this is that Windows Phones are not advertised as much as its competitors especially in third world countries who are the largest consumers of smartphones. Secondly, it is not as cost effective as Android based handsets.

Will “Mango” be able to boost Windows Phone sales or has it been a bit late to do the needful?

Photo Courtesy of thekenyeung
Photo Courtesy of louisvolant

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World’s First Microsoft Mango Based Phone Is Here

Yesterday, we told you folks that Microsoft’s Mango was ready to roll in the market as it had given samples to the manufacturers. And today we bring you the news that Fujitsu Toshiba has unveiled the world’s first Mango based Windows Phone, the IS12T.

This news came within 24 hours of Microsoft announcing that its Mango OS had been provided to manufacturers all over the globe for field testing. The new OS is believed to have more than 500 new features with an amazingly fast Internet Explorer 9.

No one in the tech industry was expecting this fast deployment of Windows Phone OS. But seeing this move by Fujitsu Toshiba, we won’t be surprised if some of the other leading manufacturers launch their Mango based Windows Phone in a few days.

The IS12T is said to feature a 3.7″ full HD screen with 13.2 mega pixel camera. The smartphone includes Bluetooth and Wifi with 32 GB memory and weighs not more than 113 grams. Fujitsu Toshiba, the manufacturers of IS12T, announced that this smartphone’s battery provides more than 11 days on standby and nearly 6 hours of talktime.

Microsoft’s Mango OS has got multiple features like People Hub, improved APIs, plethora of apps, better Live Tiles, improved multitasking, and better GUI.

It is going to be interesting to see Mango competing Android and iOS.

Photo Courtesy of louisvolant
Photo Courtesy of John.Karakatsanis

Manufacturers Get A Sample Of Microsoft Mango

Microsoft has decided to provide handset manufacturers with its latest Windows Phone OS, codenamed Mango. This move has been made so that manufacturers could test and then deploy it in their handsets.

This can be seen as the final field trial before the OS rolls out in the market. This version has long been rumored to be the best Windows Phone OS from Microsoft. It is worth noting that Microsoft has recently made a deal with Nokia, according to which the American giant will provide its Windows Mobile platform for the Finish companies future handsets.

This news was first seen on official Windows Phone blog which read as,“This marks the point in the development process where we hand code to our handset and mobile operator partners to optimize Mango for their specific phone and network configurations. Here on the Windows Phone team, we now turn to preparing for the update process.”

Our opinion on this move is that this is the last chance Microsoft has to cash its Windows Mobile Platform. Previous version of its Mobile OS did very poor business. They were not able to survive in the mainstream market. Though Microsoft has made a deal with Nokia, but it is unlikely to boost its sales as Nokia itself is facing crisis at this time.

We’ll keep you posted on this.

Photo Courtesy of Microsoft Sweden
Photo Courtesy of Microsoft Sweden