Nokia’s Smartphone Sales Down: Slips From 1st To 3rd

Nokia is currently undergoing the worst period it has ever seen in its 15 years of business. First it was thrown from its first place by Apple and now Samsung has kicked it out from its second position in smartphone sales.

Nokia held the crown of being the world’s largest smartphone seller but due to its bad sales and tough competition by Apple Inc. and Samsung has made it ending up at the 3rd position. This is first time in the history of the company that it has been replaced by its rivals.

Apple recently announced its second quarter sales to be around 20.3 million iPhones which is the best till now from the American giant. Samsung also sold over1 19 million smartphones which is far ahead of Nokia, which only sold 16.7 million units.

Nokia did not comment on this but an insider said that this may be due to the low demand in smartphone sector. But had low demand been the cause, Apple’s and Samsung’s sales would have been affected too, so it is not the case here.

Nokia has recently announced that it will be dropping its Symbian platform and has made a deal with Microsoft to use its Windows Phone Platform in its future handsets. With this move, Nokia clearly has lost its USP.

Do you think Nokia will be able to get back its position of leading manufacturer?

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Manufacturers Get A Sample Of Microsoft Mango

Microsoft has decided to provide handset manufacturers with its latest Windows Phone OS, codenamed Mango. This move has been made so that manufacturers could test and then deploy it in their handsets.

This can be seen as the final field trial before the OS rolls out in the market. This version has long been rumored to be the best Windows Phone OS from Microsoft. It is worth noting that Microsoft has recently made a deal with Nokia, according to which the American giant will provide its Windows Mobile platform for the Finish companies future handsets.

This news was first seen on official Windows Phone blog which read as,“This marks the point in the development process where we hand code to our handset and mobile operator partners to optimize Mango for their specific phone and network configurations. Here on the Windows Phone team, we now turn to preparing for the update process.”

Our opinion on this move is that this is the last chance Microsoft has to cash its Windows Mobile Platform. Previous version of its Mobile OS did very poor business. They were not able to survive in the mainstream market. Though Microsoft has made a deal with Nokia, but it is unlikely to boost its sales as Nokia itself is facing crisis at this time.

We’ll keep you posted on this.

Photo Courtesy of Microsoft Sweden
Photo Courtesy of Microsoft Sweden

Apple Replaces Nokia As The Largest Smartphone Maker

Good news for all you Apple fans out there. Apple Inc. has knocked Nokia off from the position of largest smartphone maker of the world. From the last 15 years, Nokia was the king of mobile industry. But the American giant has beaten it and finally taken its place.

According to the sale report disclosed by Nokia, it sold 16.7 million smartphones globally in the second quarter while Apple Inc. sold 20.34 million iPhones all over the world in its second quarter.

This can be seen as the beginning of a new era in the smartphone industry as the king of mobile industry has lost its crown. It is worth noting that Apple Inc. is only 4 years old in smartphone market and in that short period, it has achieved huge success as compared to other smartphone manufacturers.

In February this year, Nokia announced that it will be dropping Symbian platform in its new handsets. This move is one of the major reasons for Nokia’s downfall. Though Nokia will be using Windows 7 platform, still its sales are not expected to be in competition with Apple in near future.

Nokia seriously needs to consider again its previous decisions, whether it is dropping Symbian or adopting Windows 7 platform. If Nokia doesn’t come up with a new strategy quickly, it will even lose its second position to Samsung, whose smartphones are doing incredibly good business.

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